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Sarah London

Sarah London Sarah London Sarah London

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Social scripts

IG Easter recipe video - boosted

SCRIPT

HOOK OPTIONS 

RECCO: 17g of protein per serving? You can’t go wrong with this No Egg Easter Casserole  

ALTS 

Easter just got an upgrade. Try this protein packed, No-Egg Easter Casserole  

No eggs, no problem. Try this No-Egg Easter Casserole made with love and ketchup. 


RECIPE V/O 

Heat bacon and sausage in a skillet. 

Mix cottage cheese, milk, cornstarch, mustard and baking powder until blended.  

Add your veggies, shredded cheese and mix lightly. 

Spoon into a pan and top with cheese. 

Feeling fancy? Crush 30 butter crackers, mix with butter, then sprinkle over your dish. 

Pop it into a 350-degree oven for 50 minutes. 

And serve with ketchup. 

Happy Easter! 

[note: with a hook, script read ~25 seconds] 


SUPERS 

Frame 1:  

[Headline1] 

Option 1: Easy-to-Make Egg-Free Easter Casserole 

Option 2: Simple Egg-Free Easter Casserole 

[Headline 2] 

(details in the description) 


Frame 2 – end: 

Match to V/O 

STATS

#2 Top Performer, April 2025

Reels ER: 1.69%​

Shares: 59​

Share Rate: 0.07%​


This video kicked off our new recipe series in a big way. The seasonal significance of easter helped make the casserole feel relevant instead of random. Inspirational language gave viewers a reason to want to make the recipe, and following recipe content best practices helped our debut recipe feel authentic and fitting on social media.​

TIKTOK WEDDING STORY - BOOSTED

STATS

#2 Performer, September 2024

Video ER: 1.5%​

VCR (20+sec): 7.8%

​

This wedding video was a top performer on TikTok. The longform video helped to establish context and leveraged strong attention-grabbing tactics. The opening hook/promise of reveal helped to keep viewer attention. 

Script

Copyright © 2025 Sarah London - All Rights Reserved.

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